The BTA (Bicycle Transportation Alliance) is starting a new educational program called Eye to Eye and is designed for all users of the road.

The BTA the goal is:

Eye to Eye is a multi-city campaign to foster a culture of awareness and respect on our shared paths and roadways and to make the streets of our communities safer for everyone.

With the recent bicycle and car incidents making it in the news, it is great to see an organization which is primarily bicycle oriented taking a proactive approach to include all users of the roads and pathways.

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